case studies
what weactually shipped.
- 01how segment-level personalization lifted email revenue 22%a subscription brand's ~150k-subscriber lifecycle list saw email-attributed revenue rise 22% in a quarter. copy that changes by segment and last action, not a merge tag.
- 0240% off first-response time, no chatbota mid-market e-commerce cx team cut first-response time on complex tickets 40% with an agent-side retrieval tool. no customer-facing bot. here's what we shipped.
- 03how ai follow-up recovered $310k in stalled dealsa b2b sales team pointed a claude-based follow-up assistant at its quiet pipeline. 22 stalled deals came back and ~$310k in dormant pipeline was recovered in a quarter.
- 04how a saas team replaced retool and got a day backa ~40-person saas team replaced the retool app running its ops. engineers got about a day a week back, and the ops team moved over inside two weeks.
- 05shipping an ai feature to production in five weeksa series b fintech team had a lovable prototype stuck at demo. we shipped it to 100% of users in 5 weeks and support tickets on the feature dropped 60%.
- 06three days to same-day: new-hire onboarding opshow a 40-person services firm cut new-hire provisioning from ~3 days to same-day and reclaimed ~10 hours/week with an ai ops bot that routes access in slack.
- 07how ai grading cut a course cohort's time 70%an anonymized case study: an online course company cut grading time 70% per cohort with rubric-driven ai grading. instructor-quality nps held steady.
- 08contract review 2.5x faster, zero audit exceptionsan anonymized case study: a regulated finance firm took contract review 2.5x faster with ai, and its next audit cycle found zero process exceptions.
- 09five days to under two: a month-end close case studyan anonymized case study: a multi-entity services group cut its month-end close from 5 days to under 2 with ai-assisted reconciliation, a human signing off on every line.
- 10how an 18-agent support team deflected a third of its ticketswe shipped internal retrieval plus draft-and-review for a mid-market e-commerce cx team. ~32% of repeat tickets resolved at first touch. no chatbot.
- 11how an 8-rep sales team took reply rates from 4% to 11%a research-plus-drafting layer pre-populated each rep's outbound the morning of their call list. reply rate went 4% to 11%. deliverability held.
- 126 hours to 90 minutes: a content production case studywe shipped a brief-to-draft content system on Claude + Airtable for a 12-person marketing team. throughput up 3x, time-per-post down from 6 hours to 90 minutes.
- 13four days to under eight hours: a claims case studyan anonymized ai claims case study: a 60-person logistics team cut average claim turnaround from 4 days to under 8 hours, a human signing off on each one.