Notes from the studio.
- Sales
Worked example: AI follow-up for stalled B2B deals
An illustrative worked example of AI follow-up for stalled B2B deals. The sales team and numbers are assumptions, not a client result. What to measure.
- Operations
The audit trail that unblocks your ops AI rollout
August 2026: Anthropic's compliance API now covers Claude cowork and Claude code. Here is what that audit trail means for the ops rollout security froze.
- Customer support
AI for support replies: agents edit and send
AI for customer support replies drafts the first response in your voice from past tickets and docs. Your agent edits and sends. A human stays on every ticket.
- Product
Worked example: replacing retool with a tool you own
An illustrative worked example of replacing a retool app with an owned internal tool. The SAAS team and numbers are assumptions, not a client result.
- Marketing
What Claude Opus 5 means for your marketing report
Anthropic shipped Claude Opus 5 on jul 24 at the same price as Opus 4.8. The real gain for a marketing lead is trustworthy synthesis of messy data.
- Product
AI for user feedback: rank the signal pile
How a head of product uses AI to cluster 2,000+ feedback items each month into ranked, deduplicated roadmap themes. Built from the sources you already pay for.
- Product
Worked example: taking an AI prototype to production
An illustrative worked example of taking an AI prototype to production. The fintech team and every number are assumptions, not a client result or a promise.
- Sales
Claude Sonnet 5 makes account research cheap per deal
Anthropic shipped Claude Sonnet 5 on july 24 — near-opus intelligence at Sonnet cost. For a sales lead: a research brief on every account, not just the top 20%.
- Customer support
AI for your support knowledge base: cited answers, one query
AI for your support knowledge base searches past tickets, product docs, and policies in one query and cites the source. Agents stop digging for answers.
- Operations
Worked example: an ops bot for new-hire onboarding
An illustrative worked example of an AI ops bot that routes new-hire access requests in Slack. The firm and numbers are assumptions, not a client result.
- Customer support
What Claude's self-serve hipaa switch means for support
In july 2026 Anthropic made hipaa setup a one-click toggle with a click-to-accept baa. Here is what it unblocks for a patient-support lead, and what it doesn't.
- Operations
When to replace the airtable running your ops (and when not to)
Your airtable didn't break, it outgrew the tool. Here is how to tell which two workflows are worth moving off it, and which parts to leave where they are.